To best anticipate our clients’ needs, we are constantly absorbing new information, exploring new disciplines, and evolving our expertise to be a nimble and vital partner. Brand building is our foundation; digital and experiential awareness is where we shine.

BRAND BUILDING

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Strategic Planning
Strategy is key to branding and digital media. With a pragmatic head on our shoulders, we produce designs that are not only attractive but also sharp, targeted, and intentional.

  • Market research & competitive analysis
  • Strategy & research
  • Insights mining
  • Ecosystem planning
  • Challenge re-framing
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Brand Identity
Brand creation is more than designing a logo: It’s your window to the world. We devise and deliver brands as systems of meaning that are grounded and superbly executed.

  • Naming
  • Brand architecture
  • Identity design
  • Brand manuals & guidelines
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Communications
As effective as digital might be, we explore and employ every possible medium. Fusing traditional advertising with new media tactics, we develop a living system of touch points for your audience.

  • Advertising
  • Radio
  • Direct mail
  • Brochure
  • Flyers, postcards, posters, invitation design
  • Publication / editorial development
  • Media planning

DIGITAL AND EXPERIENTIAL AWARENESS

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Digital Development
Want the most bang-for-buck? Then think digital first. Brand Poets crafts experiences that inspire consumers to click, share, interface and purchase on a multitude of devices.

  • Responsive website design
  • E-commerce
  • E-marketing
  • Social media marketing
  • Online advertising / Search Engine Marketing
  • Mobile app development
  • Animated e-flyers
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Film & Video
If a business card is your company’s handshake, then a video is your first date—a quick glimpse into who you are. We create moving image portals designed to elevate and excite in mere seconds.

  • Television
  • Brand videos
  • Animation & motion graphics
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Environmental Design & Way-finding
We work hand-in-hand with our clients to create memorable, customized brand experiences for your community. We envision and engineer innovative spaces for users to connect with your brand firsthand.

  • Indoor / outdoor signage
  • Exhibits
  • Sales centers
  • Directional & way-finding systems
  • Trade show booth design
  • Outdoor advertising